タケジ美容室 ロゴマーク

タケジ美容室

TAKEJI hair studio 2007

ロゴデザインのコンセプトは3つの輪(和)。
“髪を通して縁を結ぶ” “人の心を紡ぐ”という意味合いから 紡|束|結 をキーワードにモチーフを表現。
イメージカラーは「和(日本)」を象徴する赤色をキーカラーに選びました。
3つの輪はお客さまとお店、そしてスタッフ(技術)との関係、そしてタケジ美容室の原点でもある、谷口シズエ・まゆ美・ゆかりの3名を表しています。この3つの輪が重なり合ってひとつの大きな輪になっていくというイメージでデザインしています。

The logo concept is based on three interconnected circles, symbolizing both wa (harmony) and en (connection). Inspired by the ideas of connecting people through hair and weaving relationships, the design is built around the keywords weave, bind, and connect.
Red, a color traditionally associated with Japan and harmony, was chosen as the key color for the visual identity.
The three circles represent the relationship between the customer, the salon, and its staff and technical expertise. They also symbolize the three founders of Takeji Beauty Salon—Shizue Taniguchi, Mayumi, and Yukari. As the circles overlap and unite, they form a single, larger circle, expressing the enduring bonds between people and the continued growth of the salon.

Art Direction: Koji Ohhigashi
Design: Koji Ohhigashi